O Que é Wsb

da marca própria”. Segundo o estudo realizado por Roth e Alberici (2005), o Reino Unido está sujeito às normas técnicas e padrões da União Européia, fazendo-se necessário às empresas brasileiras a obtenção do parecer técnico do WINE STANDARDS BOARD (WSB), localizado em Londres previamente a qualquer venda de vinhos realizada ao mercado britânico. O estudo realizado por Dal Bello e Gomes (2002) na empresa AGB Photo Library, mostra que desde o primeiro catálogo, a empresa buscou adaptar…

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