Empresa mars

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Mars History

1911

Frank C. Mars starts making and selling butter cream candy from his kitchen in Tacoma, Washington, USA.
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Mars History


1920Frank C. Mars moves to larger quarters in Minneapolis, Minnesota, where again he starts in the basket candies business. Called the 'Nougat House', the candy produced during this period is named'Patricia Chocolates' after Frank and Ethel V's daughter.
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Chocolate


1922

Frank introduces the MAR-O-BAR to his candy range. With rented factory space, Frank beginsa campaign for larger distribution. Now known as the MAR-O-BAR Company, Minneapolis, the company is doing business of less than $100,000 per year. Unfortunately, the MAR-O-BAR proves too delicate tostand up well under transportation.
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Mars History


1923

In September 1923, after three years of research, the MILKY WAY® candy bar is introduced and is aninstant success. The first advertising is 'A Chocolate Malted Milk in a Candy Bar.' And with the resulting success of MILKY WAY® candy bar, sales increase to $793,000 and a full-time sales staff is hired.• [pic]

Mars History


1929

Mars, Incorporated, with approximately 200 workers, relocates from Minneapolis to Chicago, Illinois and starts full production in a plantwhich still exists today. Chicago offers a more central location with railroad access to other parts of the country. With good distribution for the candy bars, these are the best years for Frank.Forrest E. Mars, Sr., the only son of Frank C. Mars enters the family business.
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Mars History


1930

SNICKERS® brand is launched.
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Chocolate1932

3 Musketeers was introduced to the US market to great success.
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Chocolate


1936

MALTESERS® chocolate balls introduced.
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