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Aluna: Daniela Freitas RA: B34060-6
Curso: Secretariado Executivo Bilíngue
Turma: SC2P30
Professora: Luciana
Disciplina: Inglês


A comunicação e o trabalho em grupo são características essenciais presentes nas principais habilidades do Secretário. Os artigos a seguir buscam abordar a inovação profissional como um grande diferencial para todos os que almejam um futuro promissordentro das organizações.

Assistants, Yes, but They Can Do It All


THEIR titles vary: executive assistant, administrative assistant, the syllable-clipped “admin,” the classic secretary. Whatever you call them, these professionals continue to keep offices running as technology and budget cuts reshape their roles.
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These days, “assistants are expected toperform as managers,” said Melba J. Duncan, a former assistant who is president of the Duncan Group, a recruiting and training firm in New York that focuses on senior-level professional assistants. But assistants tend to have influence without authority, she added, and that can make their jobs tricky.
Tasks like planning meetings, managing calendars, sorting e-mails and routing calls require settingpriorities and making decisions. Assistants must also synthesize large amounts of data and reading material for their bosses, Ms. Duncan said.
Good assistants are reactive and adaptable. “There’s always a surprise,” she said, “and that surprise can sometimes turn your day upside down.”
Assistants tend to be on the front lines when a company adopts new technology, said Ray Weikal, spokesman forthe International Association of Administrative Professionals, a networking and training group. They can be the ones coordinating remote teams, managing their company’s Web site and learning cloud-based applications.
Assistants’ workload has increased as companies cut their support staff, according to a report by the association. In a survey, 52 percent of assistants said they supported three ormore people.
The group, which started in 1942, had the word “secretaries” as part of its name until 1998, when it was removed because it had negative connotations and most members no longer had the word in their job titles, Mr. Weikal said.
Recently, though, the number of assistants with the word “secretary” in their title has risen — from 8 percent in 2009 to nearly 15 percent in 2011. It’spossible that “Mad Men,” the popular television series, could be stoking nostalgia for “the classic image of the American corporate secretary,” the report said.
Association members who responded to a survey reported a median salary of $45,000, according to the report.
“I don’t think assistants have been given the recognition and certainly not the compensation for the level of talent that they bringto this role,” Ms. Duncan said.
At Adecco, the staffing firm, more clients are asking for assistants with college degrees, said Joyce Russell, its president. “They want that broad-based knowledge that you pick up in college,” she said, and she has seen clients promote people who perform well in that role. But Ms. Russell added that she didn’t think a college degree was necessary to perform thejob.
Ms. Duncan said: “I’ll take street smarts and common sense” over a college degree in an assistant. Regardless of whether an assistant has a degree, she prefers to cultivate people who see the job as a long-term career — who want to “expand within the role, not outside of it” by working for higher-level bosses, for example.
About 95 percent of the I.A.A.P.’s members are women, and the genderstereotypes of past eras have not completely faded away. You’ll still hear a few bosses referring to “my girl,” Ms. Duncan said.
When it comes to job duties, where do assistants draw the line? Will they be expected to serve coffee? Pick up dry-cleaning? Boundaries are best established during the job interview, Ms. Duncan said. The relationship works best if both parties see it as a business...