Suprimento

THIRD
EDITI
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SU PP LY C HA IN
M AN AG EM EN T
S trate gy, P lann ing, a nd O pera tion

Sunil Chopra
Kellogg Schoo l o f M anage ment
Northwestern University

Peter Meindl
S tanfor d University

P EARS ON

--------Prentice
I-I all

U pper S addle R iver, N ew J ersey

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"ibrary o f Congress Cataloging-in-Publication Data

:::hopra, Sunil
Supply chain m anagement: strategy, planning, and o peration I Sunil Chopra,
>eter M eind!.-3rd ed.
p. em.
Includes bibliographical references and index.
ISBN: 0-13-208608-5
1. M arketing c hannels-Management . 2. D elivery o f g oods-Management.
i. Physical distribution of g oods-Management. 4. C ustomer s ervicesvfanagement. 5. I ndustrial procurement. 6. M aterials management. I. vfeindl, P eter II. Title.
HF5415.13.C533 2007
6 58.7-dc22
2006004948
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